Truth is Still Stranger than Fiction

I just want to know how the heck they thought this one up. From Boing Boing, Xeni brings us this tidbit:

wacky "Mighty Midols desktop app" combats "forces of Monsteruation"
Alloy.com is running a bizarre online promotion for anti-PMS meds:

What is THE MIGHTY MIDOLS MENSTRUAL 'MINDER (M4)? The M4 is a fun and easy desktop application that allows you to interact with the Mighty Midols! A password protected interface lets you input your cycle information to be sure to never be caught off guard by Monsteruation again. Marissa, Mimi and Maya will battle the forces of Monsteruation and keep your computer desktop symptom free.
Link, Discuss, (Thanks, Chris!)
[Boing Boing Blog]

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This page contains a single entry by Gregory published on March 20, 2003 11:32 AM.

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